Green button 2.0 certification: good for people, good for the environment.
Sustainability is a fundamental trend in the markets of today. Around seventy-five per cent of recently surveyed consumers state that ethical, social and environmental considerations play a major role in their purchases of clothes and other textiles.
Critical consumers now expect that both raw material production and product manufacturing should protect people and the environment wherever they take place in the world.
Socially aware organisations with a focus on sustainability already base their operations on standardised criteria to show that they respect and implement these values, and they also seek certification, for example for the “Green Button 2.0” label.
Benefits of “Green Button 2.0” certification
In its current introductory phase, the label covers the most important production stages of “cutting out and sewing” (making up) as well as “bleaching and dyeing” (wet processes). An independent advisory board for the label is also working on optimising overall protection of people and the environment along the entire supply chain.
Following its introductory phase, the certification programme is now focussed on the special characteristics and needs of the textile sector. These include:
- Fair working conditions
- Environmentally-friendly production
- No unnecessary duplication of certification
- Extended deadlines for small & medium-sized enterprises
- Addition of new collections/products within the certified supply chain
- Simpler proof of compliance with social standards within the EU
Audit procedure for “Green Button 2.0” certification
FAQs on the "Green Button 2.0"
The “Green Button 2.0” label is used to designate textiles manufactured under environmentally sustainable conditions and is sewn in or attached to the textile product so that it can clearly be seen. The criteria and conditions for the “Green Button 2.0” were laid down by the Federal Ministry for Economic Cooperation and Development (BMZ), and an office has also been established at the German cooperation agency Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH.
The German accreditation body (DAkkS) is responsible for ensuring that auditing is consistent and reliable. TÜV NORD CERT, known and respected throughout the world as an international testing and certification organisation, is one of the first in Germany to offer independent and competent auditing for this forward-looking label. The “Green Button 2.0” is awarded following successful certification.
As the first textile label based on criteria laid down by the German state, the “Green Button 2.0” combines requirements for the actual product itself with conditions to be fulfilled by your organisation. A total of 54 criteria are assessed in a Level A and Level B audit. Level A criteria are audited in years 1 and 2, followed by Level B in year 3 (Level B analyses 33 of the 54 criteria in more depth).
A product must meet minimum social and environmental standards, which can be verified by existing, recognised labels. In addition, your company must provide evidence of its due diligence obligations. These include, for example, QA systems within the framework of the entire supply chain.
The criteria for organisations are based on the UN Guiding Principles on Business and Human Rights (UNGP) and also sector-specific recommendations of the Organisation for Economic Co-operation and Development (OECD). The complete criteria list can be found here.
Trusted labels can testify to the fulfilment of the social and ecological product criteria of Green Button 2.0. An overview of the labels recognised by Green Button 2.0 can be seen here.
The “Green Button 2.0” addresses all companies that manufacture and/or sell textiles. This includes both manufacturers of these goods and retailers who sell products manufactured by third parties under their own brand names. Products include clothing textiles apparel, home and household textiles, technical textiles, textile shoes and accessories. More details can be found in the Goods and Services List.